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One Time Setup Fee $3,600
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Website Development Process

The steps we’ll take to build your website.

The four steps below show the custom website development process. The QuickLaunch and Semi-Custom steps are similar but shortened to reduce time and cost.


We’ll work with you to define your business goals, target audience, and competition. We’ll discuss various design options to determine the design direction.

Get the details about the planning process.


You’ll receive design mockups that show what your website will look like before development begins. Next, the elements that will define your website are created.

View the design process in more detail.


During the development process you’ll review the functioning website as it’s built. All pages are created and the design comes to life on the new website.

Learn more about the development process.


Complete testing is conducted on all modern web browsers and device types. When you’re completely happy with the results, your new website will go live.

Find out how the launch process works.

Search Engine Optimization

What we do to make sure you’re found online.

Although we don’t specialize in SEO, we do follow the best practices for search engine optimization during website development. It’s often all that’s needed.

Google My Business and Bing Places

We’ll assist you in setting up your local listings if you don’t have them. The listings are free and they’re a key element for people finding your business locally online.

SEO Best Practices

We’ll optimize your web page title tags for SEO. And we’ll make sure your website loads fast. Our websites can often outperform ones that are built with page builders and page speed is a key factor in SEO.

Honest SEO

We don’t provide high level ongoing SEO services and you should be cautious about using a website developer or agency that says they do. If you need high level SEO find a reputable firm to provide it.

Premium Plugins and Apps

As our client you’ll have access to premium WordPress plugins.

Think of WordPress plugins as you would the accessories in your house, such as fixtures and furniture. They bring key functionality to the core of WordPress. The selection of plugins should be chosen with care and be of the highest quality. We have developer licenses for the following premium (paid) WordPress plugins, which means we can use them on your website for no cost to you, as long as you remain our client.

  • Advanced Custom Fields Pro | Value $49/year Explore
  • BackupBuddy | Value $80/year Explore
  • Gravity Forms | Value $59/year Explore
  • Max Mega Menu | Value $29/year Explore
  • Postmark | Value $10/year Explore

View the other plugins, apps and stock photo resources we use on projects.

Frequently Asked Questions

Website design and development FAQs.

Why should I choose your development services over another?

  • We’ll be honest with you when you’re making your decision about whether to use our service. Tell me more
  • We don’t use automated web page builders like many website developers do. Tell me more
  • We’re a really small business so we’ll know you by name, and we’ll really care about the success of your business and your website.
  • Our prices are typically lower than larger web development firms and advertising agencies.
  • We have over 24 years of experience in website development and can provide insight that less experienced firms can’t.

Why do your websites cost more (or less) than others I’ve found?

Pricing for the development of a typical small business website ranges from $2,000 on the low end, to over $30,000 on the high end. The lower end variety are often available from a couple of different sources:

First are the freelancers who often have daytime jobs and very little overhead. What you gain in cost-savings you stand to lose in long-term support, as they may cease to stay in business. Second are the large discount website developers that may pay their sales staff more than their programmers. You deal with a knowledgeable person during the sales process, but often end up with mediocre to poor service during the building process. The cost to you might be “not getting what you really want”.

The upper end of pricing comes from design agencies who maintain nice offices and work with larger corporate clients. They often do branding work along with website, print, and video production. You’ll most often get great results but it might break your budget.

Our pricing falls between the low end and the high end. We don’t have the overhead of an agency, but we provide more customization and service offerings than discount web developers.

Although you can have a website built for less, we feel I’ve put together an offering of quality, service, and value that is well worth the price. To better suit your marketing budget, we can split the Semi-Custom and Custom website development fee into 12 monthly payments.

How long does it take to have a website built?

On average it takes from two to seven weeks to build a website. If your website simply needs to be redesigned, and the content is staying “as is”, the project can be completed in as little as two weeks from the start date.

Do you provide email accounts with service and support?

I don’t offer email accounts due to the time and expertise required to provide email service and support. I feel that most business email needs are better served by a service that specializes in email, such as Microsoft Outlook or G Suite from Google.

Will I be able to update the site myself when it’s finished?

Yes. Many of our clients take control of their website and learn to manage and update it on their own. We’ll provide initial training and help when you need it.

Do you only create WordPress websites?

No. We can work with almost any content management system you have in mind. If you need a simple HTML/CSS website without a content management system we can create it. In addition, we can partner with a team to create sophisticated web applications.

Will you maintain my website and make content updates as I need them?

Yes. We provide on-going support for almost all of our clients. Check out our WordPress Hosting and Maintenance Plans.

Will my website be mobile-friendly?

Definitely! Having a mobile-friendly website is more important than ever! We’ll make sure your website looks great on a variety of mobile devices including phones and tablets.

How and when do I pay?

For QuickLaunch websites you’ll pay the One Time Setup Fee at the start of the project. You’ll also set up the $38 monthly hosting and maintenance fee at that time.

For Semi-Custom and Custom projects you’ll set up the $38 monthly hosting and maintenance fee when the project begins. The website development fee requires a deposit to start and the remainder when the website goes live. The agreement we create for you will specify the exact amounts.

We can split the website development fee over a 12 month period if that works best for you. We understand that this is a big investment and want to help you budget for the expense in whatever way possible. The

We accept checks, all major credit cards, and debit cards.

How much input do I have in the website development process?

Your input and feedback is crucial to the success of your new website. Before we get started we’ll ask questions about your business and what expectations you have for the website. We’ll also find out what expectations you have regarding the look and feel of the website. We’re here to serve you and the visitors to your website by creating the best experience possible.

Who writes the content for the website?

For our QuickLaunch websites we develop the content. We’ll ask you questions about your business and services and use your answers to write the website content, including your team bios.

For Semi-Custom and Custom projects someone within your organization or a copywriter you hire will write the content. If you have currently have a website we can often work with the content you have and suggest edits where necessary. If you need help, we can recommend copywriters who can help clean up or write original content for you at an additional cost.

Can I move or “take” my website to another provider if you host my website?

Our QuickLaunch websites require that you use our web hosting and maintenance service, since the monthly fees help cover the cost of building your website.

For our Semi-Custom and Custom projects you’ll never be “locked in” to our hosting and maintenance service. We make it easy for you to take your website and use a different web hosting service once the initial website setup fee is paid. If you’ve ever tried to take your functioning website away from another company before, you’ll know it’s often a stressful process, and in some cases they won’t, or can’t let you move it.

If you want to host your website from a different server from the start, we can do that as well. Just let us know during the agreement phase and we’ll set that up as part of the terms.

Do I have full ownership of my website?

Yes, you have full ownership of your website. Many website providers can’t allow you to take your website to another hosting provider because your website is wrapped up in their content management system. This is the case with providers such as Squarespace and Wix. Under these circumstances you don’t really have full ownership of your website.